Coming soon to iOS

This is your life,
fill it well.

Build momentum, one day at a time. Watch your circle do the same. No feeds. No algorithms. Just progress that means something.

Fri, May 29
Good morning, Jeff.
make your future self proud.
Today's catas
2 / 3
Mine
✓
Read 20 min
"to think more clearly"
✓
Write 3 gratitudes
"stay grounded"
No phone before 9am
"mornings are mine"
✦ Today's brief
Marcus Aurelius
"Begin the morning by saying to thyself, I shall meet with..."
Build momentum·Set your catas·Track daily progress·Close-circle social·No algorithms·Daily brief·Visible progress·No vanity metrics· Build momentum·Set your catas·Track daily progress·Close-circle social·No algorithms·Daily brief·Visible progress·No vanity metrics·
Why Cata

Social media for the life you're actually building.

i.
✦

Set your catas

Define any goal in any domain — fitness, reading, a creative habit, a skill. Add your "why" and the app turns it into a daily practice with a target to work toward.

ii.
◎

Watch momentum build

One tap to check in. Each week becomes a circle, each day a dot — filled, missed, or ahead. You can see your progress at a glance, and so can your circle.

iii.
◉

Your circle, passively

Friends' momentum appears quietly in your feed. No likes, no follower counts. Just the people you actually know, showing up alongside you every day.

Every day is a dot. Every week is a circle.

Most apps show you a number. Cata shows you the shape of your effort — weeks stacking up into something you can see and feel.

A full circle means a perfect week. A partial circle means you showed up. Both matter. The grid doesn't lie — and it doesn't judge. It just shows you where you've been and how far you're going.

✓
Read 20 min
"to think more clearly"
17 of 21 days · 28-day cata
No phone before 9am
"mornings are mine"
4 of 6 days · 21-day cata

Two loops. One life.

01
Daily habit loop

Set a cata

Pick any goal, add your "why", and set a target — 21 days, 28 days, 30. The app turns it into a daily practice with a momentum grid waiting to be filled.

02
Daily habit loop

Check in daily

One tap. Your dot fills in. Your week circle grows. A notification reminds you by evening if you haven't checked in — momentum is yours to protect.

03
Social loop

Your circle sees it

Friends passively see your momentum — no posting required. Accountability happens without anyone having to ask. You can send a nudge when a friend goes quiet.

04
Social loop

Read the brief

Each day, a short excerpt from a journal, speech, or memoir — Marcus Aurelius, Maya Angelou, Viktor Frankl — with a reflection prompt tied to your goals.

Daily brief

Words worth keeping. Every morning.

✦ Journal entry
Marcus Aurelius
Personal journal, ~170 AD · On discipline
"Begin the morning by saying to thyself, I shall meet with the busy-body, the ungrateful, arrogant, deceitful, envious, unsocial..."
◎ Speech · Eulogy
David Foster Wallace
Kenyon College commencement, 2005 · On awareness
"The really important kind of freedom involves attention, and awareness, and discipline, and effort, and being able truly to care..."
◉ Memoir excerpt
Maya Angelou
Interview with The Paris Review, 1990 · On showing up
"What I try to do is write. I may write for two weeks the most boring and awful stuff. But I try. When I'm writing, I write..."
1
tap to check in
no friction, ever
0
ads. ever.
not the model
∞
cata types
you define the practice